Copyright © Stone Evans, The Home Biz Guy
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So many people launch their first or second business with the misconception that they can survive without advertising. It is their fear of failure that almost single-handedly assures their failure. They fear spending the money that they need to get and keep their business running during those early [...]
I’m sure you’ve seen those ads that grab your attention and have you ready to pull out your wallet or credit card. They are making you an offer you can’t refuse.
Don’t you wish your ads were that persuasive?
Are the marketers who wrote these ads natural born writers, or is there a formula that you can [...]
Many marketers have compared the art of marketing to the art of war. Some of the names used by marketers for their systems bears this out.
Don’t think so?
What do these programs bring to mind?
* Guerilla Marketing
* The Warriors
* Stealth Marketing
Looking at those names you know these guys mean business. So what separates these successful marketers [...]
The sage Zenrin once said “If you wish to know the road up the mountain, ask the person who goes back and forth on it.”
Sound advice, but are you following it?
If you’re like most people, probably not. So who’s advice do you listen to?
** Your next door neighbor
** Your barber or hairdresser
** Your mechanic
The list [...]
Good old Archimedes said it best, “Give me a place to stand and I’ll move the Earth”.
Powerful statement.
He was talking about the lever, but there are all types of levers.
We live in a society that’s lost sight of how everything is connected. We look at the trunk and mistake it for the elephant.
But if we [...]
The goal today is simple. That goal is to pull back the curtain and show you how a professional copywriter creates the copy that causes people to reach for their wallet or purse. Copy you would normally have to pay for, only now you can do it yourself.
Let me begin by saying how very much [...]
While the number of people who sign on to the Net for the first time still increases every day, people are *leaving* their Internet businesses in record numbers.
Some have even made a career out of leaving the Internet.
People are leaving the Net because they are fed up … frustrated … disappointed.
You may have [...]
A number of years ago a business book was written with the title “Swim with the Sharks without Being Eaten Alive”. The Internet is a lot like the title of that book. The water is certainly full of sharks, all ready to take their $39.99 (or more) bite out of YOUR wallet!
Before you become someone’s [...]
There is a certain credit card company that is famous for the slogan “We’re Everywhere You Want To Be!”
That is a darn good slogan for Power Linkers, because it hits the nail on the head. When you are marketing anything, of course your best bet is to reach every possible customer for your product with [...]
Creativity and Determination are the KEY ingredients in all online success stories. So many times, as a moderator and participant in the net’s most active and lauded online marketing forum, The Internet Marketing Warriors, I have heard the same questions repeated by hopeful marketer after hopeful marketer. And mostly they begin with “How do I…?”
Similar [...]
